TELEVISION ADVERTISING TA – Television advertisement is a span of television programming produced and paid for by an organization. Television advertisement conveys a message promoting and aiming to market any product or service. Advertisers and …
MOBILE ADVERTISING It is a form of advertising through mobile phones or other mobile devices such as smartphones, tablets and computers. It is a subdivision of mobile marketing. Mobile advertising can take place as text ads via sms, or banner advertisements that appear immersed in a mobile website. They may also be found through downloaded …
SOCIAL MEDIA EXAMINER Social media Examiner is a US based media company. It is very informative and keeps everyone updated. It publishes online magazines, blogs and podcasts about how business people can use social networks, on social media examiner. SME handles privately held companies. Social media examiner recently asked marketers which forms of content …
DIGITAL MARKETING VS TRADITIONAL MARKETING Digital Marketing defines as the component of marketing that utilizes internet and online based digital technologies such as desktops, computers, laptops, mobile phones and other digital media and platforms to promote products and services. …
SEM VS SEO SEM – Search Engine Marketing is a digital marketing strategy used to increase the visibility of websites in search engine result pages. It is also alternately referred to as paid search or pay per click. SEO – Search Engine Optimization. It is the practice of increasing the quantity and quality of traffic …
DIGITAL MARKETING – IN TODAY’S GENERATION DM – Digital marketing is a component of marketing that maximizes internet and online based digital technologies such as desktops, laptops, computers, mobile phones and other digital media and platforms to promote products. Digital marketing is also known as Internet marketing. Today, this world is nothing without …
AFFILIATE MARKETING AM – Affiliate marketing is a process by which an affiliate earns a commission for marketing another person’s or company’s products. In short, promoting for other companies. The affiliate simply searches for a product they enjoy, then promotes that product and earn profit from each sale they make. HOW DOES AFFILIATE MARKETING …
INFLUENCER MARKETING Influencer marketing is defined as a genre of social media marketing including endorsements and product placement from influencers, people and organizations who have a purported export level of knowledge or social influencers in their field. It is a type of marketing that concentrates on using key leader’s to drive your brand’s message to …
PAY PER CLICK Pay per click is a digital method. It is purely an internet advertising model used to drive traffic to websites in which an advertiser plays a publisher when the ad is clicked or opened. It is commonly associated with first tier search engines, a software system that is made to carry out …
RADIO ADVERTISING In a very simple language Radio is an electronic device. Also it is the technology of signaling and communicating using radio waves. These radio waves are electromagnetic waves of frequency. Different types of Radio includes – Conventional FM MPT 1327 Tetra P25 DMR ( Digital Mobile Radio ) Radio Advertising defines the …