PAY PER CLICK Pay per click is a digital method. It is purely an internet advertising model used to drive traffic to websites in which an advertiser plays a publisher when the ad is clicked or opened. It is commonly associated with first tier search engines, a software system that is made to carry out …
RADIO ADVERTISING In a very simple language Radio is an electronic device. Also it is the technology of signaling and communicating using radio waves. These radio waves are electromagnetic waves of frequency. Different types of Radio includes – Conventional FM MPT 1327 Tetra P25 DMR ( Digital Mobile Radio ) Radio Advertising defines the …
VIRAL MARKETING Marketing refers to the enterprise a company undertakes to promote the buying or selling of a product, service or goods. It is one among the primary components of business management and commerce. Marketers do market research and advertising to promote their business. They can direct their product to other businesses or directly …
VIDEO MARKETING Video is defined as an electronic medium for the recording, playback, broadcasting, and display of moving visual media. It was first developed for the use of mechanical television systems, which were replaced by cathode ray tube systems. Video marketing is a forward facing marketing strategy that integrates engaging video into your marketing …
EMAIL MARKETING E mail defines a way of sending electronic messages or data from one computer to another. It is a method of exchanging messages between people using electronic devices whereas Email marketing defines the act of sending a commercial message, typically to a group of people through email. In its comprehensive sense every email …
CONTENT MARKETING CM popularly called as content marketing, is a form of marketing focused on creating, publishing and distributing content for a targeted audience online. A very popular form of business is this. It is a strategic marketing approach focused on creating and distributing valuable and relevant content to attract and retain a clearly defined …
SOCIAL MEDIA MARKETING SMM – Social media marketing is the proper use of social media and websites to advance or promote a product or service. As we know e marketing and digital marketing are still dominant in the academic community, social media marketing is becoming more popular for both practitioners and researchers. Social media …